Numerical values always impress us first. We think big in terms of numbers and that’s natural. Counting is so easy to do.  More is better. The end result is that we measure quality by the numbers.

We substitute quantity for  quality.  This could be why so many people have developed the obsession with boosting their Twitter follower counts to the highest possible number. If 100 followers is good, then 1,000 will be better and 10,000 or more would be best!

Well, this kind of thinking could be valid sometimes. But when you stop and think about what makes Twitter work, then you’d have to admit that having 100 good followers is more profitable than
having tens of thousands who don’t pay any attention to you at all.

Using Twitter for marketing requires that you adhere to the basics of online marketing. And one of the established facts of marketing is that targetted traffic always yield better results than untargeted traffic.

The same is true of your followers. If they’re not really in tune to what you are doing, they’re not likely to contribute much to you in terms of building your business or making professional connections.

To maintain quality in your Twitter list, know why you’re following whom.  Learn the secrets of marketing with twitter today.

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